Dynamic identity

Identity comes to life


The Bonnefanten Museum introduced a new corporate identity. They wanted the identity to feel dynamic and alive across several platforms. That’s where we came in.

Our take

We started with a vibrant animation concept to make identity implementation across multiple platforms a breeze. Our logo animation works great in videos and online. We topped it off with an animated alphabet and graphical grid that beautifully matches their versatility.

Our role

Concept development, Animation, Creative direction.


Concept development: Strictua
Animation by: Arthur Gorissen
Illustration digital billboard by: Brian Elstak
Graphic design: Barnbrook

Selected Works


Eastpak CNNCTCommercial / Photography

Bent for BossShort doc / Commercial

Soft BitesCommercial

Eastpak Responsible collectionsCommercial / Corporate film / Photography

Bonnefanten MuseumShort docs / Commercials / Animation

Ten cCommercial

VillaVinCommercial / Photography

Formani X Piet BoonCorporate film

Eastpak DurabiltyCommercial / Photography

IKEAShort doc / Commercial


Mercedes-BenzCorporate film

Nedlin - HealthcareCorporate film

Bulang & SonsShort doc / Commercial

DOESShort doc / Commercial

SchunckCommercial / animation

Gabriel + GuevaraCommercial

Subp YaoMusic video

Eastpak LABCommercial / Photography

NedlinCorporate film


Boels ZandersCommercial