Subp Yao

Human movement led by architecture

Context

Electronic music producer Subp Yao asked us to make the music video for his track "Shimmer". 

This music video explores the relationship between music, dance and architecture.

Our take

We follow dancer Simon Bus while he surrenders himself to abstract shapes and the spectacular 360° view of the scenery. The shapes and lines of this captivating sculpture proved to be a great source of inspiration. 

Architect Rudolf von Laban inspired us with this quote: 

“Movement is more or less living architecture, living through changes of position but also through cohesion. This architecture created by human movement is formed by pathways tracing forms in space, and we call those forms ‘trace-forms.”

Our role

Concept development, Film, Creative direction, Casting.

Credits

Concept development: Strictua
Directed by: Miquel Steps
D.O.P.: Marijn Vanderheijden
Post-production: Strictua
Dance performer: Simon Bus
Music: Subp Yao

Selected Works

VillaVinCommercial

Bent for BossBranded documentary

Formani X Piet BoonBranded content

Eastpak CNNCTCommercial

IKEABranded documentary

Mercedes-BenzCorporate film

Bonnefanten MuseumCommercial

DOESBranded documentary

SWETTCommercial

Bulang & SonsBranded content

TEDxCommercial

Gabriel + GuevaraCommercial

NedlinCorporate film

Harry's restaurantCommercial

Marie-Stella-MarisBranded documentary

Eastpak LABCommercial