Subp Yao

Visually exploring

Human movement led by architecture

Context

Electronic music producer Subp Yao asked us to make the music video for his EP "II". 

This music video explores the relationship between music, dance and architecture.

Our take

We follow dancer Simon Bus while he surrenders himself to abstract shapes and the spectacular 360° view of the scenery. The shapes and lines of this captivating sculpture proved to be a great source of inspiration. 

Architect Rudolf von Laban inspired us with this quote: 

“Movement is more or less living architecture, living through changes of position but also through cohesion. This architecture created by human movement is formed by pathways tracing forms in space, and we call those forms ‘trace-forms.”

Our role

Concept development, Film, Creative direction, Casting.

Credits

Concept development: Strictua
Directed by: Miquel Steps
D.O.P.: Marijn Vanderheijden
Post-production: Strictua
Dance performer: Simon Bus
Music: Subp Yao x JUNO WHO - II

Selected Works

Eastpak CNNCTCommercial

VillaVinCommercial

Harry's restaurantCommercial

Mercedes-BenzCorporate film

Formani X Piet BoonBranded content

IKEABranded documentary

Bent for BossBranded documentary

MosaBranded content

Bonnefanten MuseumCommercial

DOESBranded documentary

Eastpak LABCommercial

Marie-Stella-MarisBranded documentary

Bulang & SonsBranded content

TEDxCommercial

Gabriel + GuevaraCommercial

NedlinCorporate film