Visually exploring
A matter of perspective
Context
TEDx is all about sharing knowledge and ideas. The main purpose for TEDx Maastricht was to express the theme: ‘A matter of perspective’.
Our take
We created the TEDx Maastricht 2016 leader. With the theme in mind, we played with the estranged perspective of mirrors. The slow revealing of words builds tension and presents the theme for the 2016 edition.
Our role
Campaign concept, Film, Photography, Creative direction.
Social shorts
A social-media rollout campaign consisted of four teasers. Each teaser shows one part of the sentence, revealing the theme word by word.
Credits
Concept development: Strictua
Directed by: Miquel Steps
D.O.P.: Marijn Vanderheijden
Post-production: Strictua
Set-design: Atelier Haven
Selected Works
Dutch Dance FestivalCommercial
VillaVinCommercial
Bent for BossBranded documentary
Formani X Piet BoonBranded content
Eastpak CNNCTCommercial
Limburg Film CommissionCommercial
IKEABranded documentary
Mercedes-BenzCorporate film
Netwerk Film EducatieCommercial
Bonnefanten MuseumCommercial
DOESBranded documentary
Eastpak - Designers Against AidsCommercial
Bulang & SonsBranded content
Gabriel + GuevaraCommercial
Harry's restaurantCommercial
Subp YaoMusic video
Marie-Stella-MarisBranded documentary
Eastpak LABCommercial